Not Everything Needs a Personal Brand

There’s a subtle rebellion against the pressure to always be seen. Not everyone wants to be a thought leader, a LinkedIn voice, a reel-maker. Some just want to do meaningful work and go home. The shift? Valuing substance over self-marketing. And trusting that impact doesn’t always need visibility.

There’s a subtle rebellion against the pressure to always be seen. Not everyone wants to be a thought leader, a LinkedIn voice, a reel-maker. Some just want to do meaningful work and go home. The shift? Valuing substance over self-marketing. And trusting that impact doesn’t always need visibility.